Jesus taught about God’s love and commandments in ways people could understand. To some people, He compared gospel truths to sheep, fish, or everyday surroundings. To others, Jesus taught using the law of Moses. The Savior presented His message so it would be relatable and personal to the listener. We follow this pattern in our messaging.
We help people feel God’s love when we first consider people’s backgrounds and understanding—which may be very different from our own. We learn about who they are, and then we present messages and content in ways that relate to them. We meet them where they are.